Adopting regenerative practices on coffee farms

regenagri® is an international regenerative agriculture programme supported by ECOM that is designed to secure the health of the land and help those who live on it to prosper. It is a way of farming that builds and improves soil fertility, while sequestering and storing atmospheric CO2, increasing on-farm diversity, and improving water and energy management. The coffee growers in Brazil who ECOM has partnered with have made commitments to regenerative practices and were early adopters of the same – with an element of improvement. regenagri® also provides farmers with routes to additional funds through carbon credit markets and environmental subsidies. The initiative aids in the regeneration of farmland and contributes to securing a sustainable future for agricultural products and their supply chains.

When a farm sets out on its regenagri® journey, an improvement plan is created and agreed, setting out a medium- to long-term strategy for the adoption of regenerative methods. Certification requires continuous improvement. To retain its certificate, each participating farm must provide ongoing evidence to demonstrate what it has improved and how, with outcomes periodically assessed.